![]() ![]() Once you reach the ‘Frames’ section in the customization step, you can change the shape of your QR Code into a circle. Select a predefined template, modify its eyes, add a logo, select a data pattern, and add a background. Step 4: Customize the QR Code – Make it circular ![]() To convert a URL to QR Code, paste the link to your website in the space provided and click ‘Next’. In this example, we’ll be creating a website QR Code. Pick a campaign type from the ones listed. Log in to the Beaconstac dashboard, select ‘QR Codes’ under ‘Products’, and click on ‘+Create QR Code’ at the top right corner of the dashboard. Here’s how you can use a custom QR Code generator to turn a QR Code into a shape. ![]() On that note, using different QR Code shapes on packaging, posters, and other promotional materials can grab customers’ attention and help them remember your brand. When a customer walks into your store or comes across an advertisement, what they view first registers quickly and enables them to form an opinion on your brand. This also applies to your brand and its products/services. #3 Increase brand recall and make a good first impressionĪll it takes is one-tenth of a second to form a first impression, according to a psychology study. This can make quite a difference across all marketing campaigns, be it a QR Code on your website, a PDF manual, a receipt, or a product label. You can stand out from those brands that use basic QR Code shapes and appeal to your customer base using custom-shaped QR Codes. One major aspect that can help set you apart from competitors is your brand design. Related: Learn how to design a customized QR CodeĪccording to a study by MicroCreatives, 60.8% of marketers believe that visuals are an integral part of a campaign. Generating QR Codes in custom shapes helps your designer curate marketing materials that are consistent with your brand’s design guidelines.īe it posters, flyers, banners, or packaging a circular QR Code can match the design well-something that a regular, square-shaped QR Code would not be able to achieve.Īccording to Lucidpress’s report, consistent brand representation can increase revenue by 33%.Ĭustomers who view these consistent designs can recall your brand better, creating a long-lasting impression on them. #1 Let your QR Codes match your brand’s design aestheticĬustom QR Code shapes let you maintain your brand’s design aesthetic. Have more questions about QR Codes? Check out our FAQ article ! With the help of a QR Code shapes generator like Beaconstac, you can seamlessly create QR Codes in both square and circular shapes as per your campaign requirements. Since every brand has its own design language, creating a circular QR Code can help match that and deliver an overall stellar brand design. One such shape that has ramped up in popularity is a circular QR Code. Now the landscape for customizing QR Codes has evolved, and brands have started catching up to the trend of experimenting with different shaped QR Codes. Gone are the days when QR Codes are only generated in a square shape. QR Codes in different shapes: Examples to help you out.How do you turn a QR Code into a shape?.So, let’s dive into the different custom QR Code shapes and how they benefit your brand and delight your customer base. ![]() Today, brands have started using different QR Code shapes, too-circular ones being the most popular. It started with the traditional black and white design to a customizable color scheme that matches the brand using it. Since brands are well aware of the vast QR Code usage that has started taking place over the past few years, the above quote applies to this technology as well. We’ve seen it with world-renowned brands, such as Starbucks, Apple, Microsoft, PepsiCo, and many others. The world is fast-changing and until you learn to adapt and adjust to stand out from the masses, you will fade into oblivion.īernard Kelvin Clive, The Art of Personal BrandingĬhange is inevitable, and that couldn’t ring more true when it comes to customer behavior and preferences.īrand design is ever-evolving. ![]()
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